Product DescriptionHigh Quality Content by WIKIPEDIA articles! New Media Marketing is a relatively new concept used by businesses in developing an online community, which allows satisfied customers to congregate and extol the virtues of a particular brand. In most cases, the online community includes mechanisms such as blogs, podcasts, message boards, and product reviews, all [...]
ISBN13: 9780385520812
Condition: NEW
Notes: Brand New from Publisher. No Remainder Mark.
Product DescriptionAmateur hour has arrived, and the audience is running the show
In a hard-hitting and provocative polemic, Silicon Valley insider and pundit Andrew Keen exposes the grave consequences of today’s new participatory Web 2.0 and reveals how it threatens our values, economy, and ultimately the very [...]
Product DescriptionSocial media is the catch-all name for blogs, Web forums, YouTube, MySpace, FaceBook and the other internet-based sites where consumers converse and share content. All of this unsolicited and authentic discussion and opinion can be a great source of insight for companies for finding out how they are being perceived in the marketplace. From [...]
ISBN13: 9781906465704
Condition: NEW
Notes: Brand New from Publisher. No Remainder Mark.
Product DescriptionAnyone in business can use social media to increase brand awareness, customer loyalty and sales. This is Social Media shows you how. You might already be social networking on Facebook, or even microblogging on Twitter. One thing’s for [...]